Meta introduces a Chatbot program for conversation on the Instagram app

Meta introduces a Chatbot program for conversation on the Instagram app

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Meta, a company heavily investing in artificial intelligence (AI) research, is gradually integrating its advancements into its social media platforms.

After introducing the Meta AI chatbot on the WhatsApp app, a similar feature is now being tested on Instagram.

The Meta AI chatbot operates on Instagram similarly to standard direct message (DM) conversations with any friend.

Currently, the feature is in the testing phase and is only available to a select group of beta users. The conversational AI works to enhance the company’s internal Large Language Model (LLM) called Llama 2, which differs from the under-development Llama 3.

Meta introduces a Chatbot program for conversation on the Instagram app

The current release of Meta AI primarily focuses on providing recommendations within chats on Instagram. Users can also interact with the chatbot through predefined options in the dropdown menu.

While Meta AI doesn’t directly compete with advanced tools like ChatGPT yet, its integration signals a growing trend in AI-supported communications across Meta platforms, including WhatsApp and Messenger.

Source

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